Arizona Republic features San Norterra

The Arizona Republic recently featured San Norterra in an ongoing series about new developments in North Phoenix. The full text of the article is below, or visit the link here.

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The recent addition of a luxury apartment complex in north Phoenix may encourage more projects in the largely undeveloped area.

San Norterra, near Black Canyon Highway and North Valley Parkway, opened its first building to residents Dec. 1. The complex is on 19 acres, and construction on 33 additional buildings will be done by the end of 2013.

The finished complex will have 388 apartments, some having as many as three bedrooms. Rent will range from $900 to $1,455 per month.

The complex “will bring more shops and more grocery stores to the community,” Phoenix Councilman Jim Waring said. “The quicker more building in the area happens, the quicker you’ll have more amenities (in north Phoenix) that people take for granted in the central part of the city.”

A lackluster economy is one factor that caused development to slow in north Phoenix in recent years, said Jason Bressler, executive director of the North Phoenix Chamber of Commerce. He said over the past several months, however, fewer small businesses have closed and more have opened.

Bressler said he believes San Norterra will strengthen that trend.

“This development has the ability to attract business, attract residents to the area who are looking for certain housing options and hopefully will also increase jobs in the area for construction and landscaping,” he said. “All of this brings more money to the local economy and to local businesses, which promotes additional available jobs. It’s a ripple effect.”

San Norterra is co-owned by Scottsdale-based Mark-Taylor and national developer Archstone Apartments. Developers said they chose the north Phoenix location because it is close to large employers, including the corporate campuses of insurance employer USAA.

“These are employers that hire young, educated employees with aspirations to move up the corporate ladder,” said Dale Phillips, president of Mark-Taylor Residential. “Luxury communities offer (those young people) a high-quality place to live so they can focus on their career aspirations and not necessarily have to commit to home ownership.”

San Norterra’s amenities include a lagoon-style pool, outdoor cabanas, poolside kitchens, and 24/7 fitness facilities with virtual personal trainers and yoga rooms. Apartments include custom wood cabinets, stainless-steel appliances and direct-access garages.

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